Archive : SaaS and cloud computing

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Addressing SaaS’ Next Big Pricing Challenge: Four Models

Addressing SaaS’ Next Big Pricing Challenge: Four Models

After many years on the marketplace, the benefits of SaaS – especially when compared to owning everything yourself – are obvious and well known: Flexibility to “dial” capacity up or down as needed, pay-as-you-go pricing, access to high economies of scale with low investment… However, SaaS pricing modes often lacks two things that we all [...]

New technology Wikileaks will inspire

New technology Wikileaks will inspire

Wikileaks is back in the news again today, with more information on its threat to disclose information on Bank of America. Any responses to block this will likely be followed with more DDoS attacks by Operation Payback. In light of this, it is easy to fall into the pattern of focusing on the “tax” that [...]

The Risk of NOT Innovating

The Risk of NOT Innovating

We often are asked about the risk of doing something new. However, what is the risk of NOT doing something new? Especially in a world filled with creativity and competition.

What is the ‘Magic Number’ of Market Leaders in Tech?

What is the ‘Magic Number’ of Market Leaders in Tech?

Jack Welch used to say, “Be Number 1 or Number 2 (or else get out of the market).” Does this same “Magic Number” apply in the information technology and software world (where innovation is continuous and Moore’s Law applies)?

Nine software pricing models evaluated

Nine software pricing models evaluated

Pricing software has always been an interesting exercise. The marginal cost to copy and provide software is virtually zero. However, the cost to develop it—and the value of the intellectual property that goes into its creation—is far greater. These two tensions have created a range of models that vendors use to price software. This post evaluates several of these, highlighting ideal (and non-ideal) markets for each.

When Should You Own or Rent Your Own Cloud (vs. Simply Sharing One with Others)?

When Should You Own or Rent Your Own Cloud (vs. Simply Sharing One with Others)?

Many of us use Twitter, a free cloud-based service, to market ourselves and conduct one-to-one business development. Unfortunately, hackers brought Twitter down several times already this month with Denial-of-Service attacks. This begs the question, “when should we invest in obtaining our own clouds—vs. sharing free crowds with others?”…

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