Tag Archives : CRM

Today’s Post-PC, Web 2.0 Era is causing the consumer and enterprise tech worlds to collide. In this battle, the DNA of consumer tech positions it to displace “dinosaur” Enterprise mindsets.

Celebrity chefs are changing how we view food. However, some of the biggest are missing out on using social media to do this.

Location-based data is the biggest privacy watershed since commercialization of the Internet. It’s time for industry to create a Code of Conduct to manage it.

In the last post, we looked into what Master Data mean. Now I will talk about the why it is so important in today’s competitive business landscape.

Chris Brogan recently blogged, that “there’s no sizzling fajita effect online.” That is, online commerce does not provide that visceral experience to causes others around you to buy the same thing on an impulse. Social media can be a proxy for the ‘sizzling fajita’—if used correctly.

Pricing software has always been an interesting exercise. The marginal cost to copy and provide software is virtually zero. However, the cost to develop it—and the value of the intellectual property that goes into its creation—is far greater. These two tensions have created a range of models that vendors use to price software. This post evaluates several of these, highlighting ideal (and non-ideal) markets for each.