Tag Archives : CRM

This week, Microsoft and Apple both announced what many would refer to as “misses” in their mobile device product lines. Each could take one simple step to turn these “product misses” into “CRM hits”

Communities only work when those you want to engage actually participate. This may sound obvious. However, many businesses forget to ensure that the communities they create area actually compelling and rewarding to their target audience. Here is an explanation why and some examples of business that remembered, “it was not just about themselves…”

This is my first in a series of 10 posts about how to build effective Social Media communities for business (and government). My first point is that is important to BEGIN with the understanding that Social Media does NOT “change everything,” — it simply adds several new channels for you to interact with your stakeholders…

FAQs are most natural, intuitively social way to share knowledge and provide support. However, they are next-to-impossible to manage at enterprise scale. By harnessing the power of Enterprise 2.0, you can build Interactive FAQs that scale and quickly response to needs of your staff and customers – adding a new level to customer care and internal support…

A key blogger I follow (and who occasionally writes about my work) just posted on Twitter that his email service provider is down. It reminded me an idea for a Business Service to PRO-ACTIVELY enhance service delivery (not just reactively responding to calls, emails and tweets)…

Last week I attended Microsoft Dynamic’s Convergence conference in New Orleans (as a Partner). While most of the conference went as I expected, I did walk away with a few surprises and insights. Here they are…